TikTok is introducing a new feature that allows them to reduce the quantity of artificial intelligence-produced content appearing in their streams. This move comes as the platform revealed that it now features in excess of 1 billion AI videos.
Trial and Implementation
The update is in a pilot phase over the following weeks before a full-scale rollout. This development coincides with a rise in AI content, driven by emerging AI video creators.
AI Proliferation Online
It has been noted that almost one in 10 of the quickest rising content creators on another major platform primarily display AI-generated videos. A considerable share of this output is classified as low-quality AI content, a term for poor-quality, mass-produced content that is typically illogical or surreal.
Our research shows that many people like content created using AI tools, from computer-generated images to educational videos, and we intend to give people the option to increase or decrease of that, depending on their own choices,” stated a company executive.
Scale of AI Content
The service announced that there are now 1.3bn videos on its app labeled as made with AI. In total, in excess of 100 m media items are uploaded to the platform daily, making clips made by AI a limited portion of its overall inventory.
How to Adjust Settings
Members will be able to decrease or raise the amount of AI content they view by accessing the topic control feature in the app and choosing AI-made media. Additional categories that currently be modified under the filter cover current affairs, clothing, aesthetics, and choreography.
AI Disclosure Rules
TikTok’s rules mandate users to identify lifelike AI-generated content, and it bans harmful fake videos of public figures or crisis events. Any authentic-looking artificial content that is without a tag can be deleted under its community policies.
Furthermore, the platform will henceforth add an AI-generated label to content made using its built-in AI features, or identified by an collaborative effort for recognizing content made by AI. This step is intended to stop users from seeking to evade the tagging system.
AI Literacy Programs
The company is additionally launching a two million dollar educational fund for specialists and institutions to produce informative material about using AI responsibly. This program will support non-profit groups specializing in training computer science.
Moderation Strategy
The video-sharing app has defended its safety measures, following debate over intentions to make redundant numerous safety staff in Britain. It is planning to cut hundreds of positions in its trust and safety team in London, with trade unions and online safety experts voicing alarm that humans are being replaced by automated systems.
A trust and safety lead clarified that staff-based oversight would remain essential, but artificial intelligence can shield workers by filtering out the most distressing content before it is viewed by humans. The company stated a notable drop in shocking and graphic content seen by human moderators over the last 12 months due to reliance on its automated systems.
It is vital to integrate people and machines to ensure user safety,” she said. “We’ll have people as involved in the system, but we additionally believe it’s highly necessary to reduce exposure to unsafe media as rapidly, which is why a lot of the machine support is making a difference operate efficiently.”
